April 27, 2012
“Thanks for your support”
This is triggered by something on a website, not by any recent event, so no need to guess what “event” I’m talking about as there ain’t one!
I don’t “get” “thanks for your support” language from service providers.
I choose to bank with a particular bank/shop at a particular shop because of the service they provide. I don’t “support” them, or at least that is not my aim. I’m not going to become a more loyal customer because they thank me for something i don’t intentionally do. I will become a more loyal customer because of what THEY do: provide (appropriate) goods/services at a reasonable price.
Having said that, there ARE exceptions, times when would consider “supporting” a provider. When i would choose a small independent cafe (that makes great coffee) over a large chain. But only if they provide a service that works for me.
Sometimes we’re encouraged (particularly in churches in my experience) to “support” something that should be fun/enjoyable. Shouldn’t we go to the quiz night or the movie night because we’ll enjoy it rather than to support it? If it’s not enjoyable/lifegiving/engaging/uplifting for people, is it worth doing?
An exception here can be missional… it’s important that there are people present to make an event hum, to build connections with others who come along, to “run” the thing, to make it happen. But churches should surely be running things that are connective and appealing to the people that are part of them, so if people from beyond themselves come they have like-people to build connections with.
So DON’T tell me to come to support your event. Frankly, it makes it sound needy! Tell me why you’re doing it and what you hope to achive and I’ll put on my boots and be in!